YOUR LAUNCH PARTNER
Bringing International Beauty Brands to the D-A-CH Market
Ready to Make Your Mark in the D-A-CH Beauty Market?
You have built a strong beauty brand.
Now it’s time to bring it to the German-speaking market.
We partner with international beauty brands entering Germany, Austria and Switzerland, helping them navigate the market, build the right foundations and grow sustainably.
Because we believe successful market entry is about more than one-off projects.
It’s about understanding the brand, the market and what it takes to build something that lasts.We think in brands. We think in markets. We think long-term.
Our Expertise
Entering a New Market Takes More than an Agency. It Takes the Right Partner.
A partner who understands the beauty landscape.
Who knows the market and the people who shape it.
Who knows how to connect brands with the right retail partners and turn strategy into sustainable growth.
That’s what we do.
We bring together local market expertise, strategic marketing and sales know-how, and a strong network across the beauty and retail landscape in Germany, Austria, and Switzerland.
We understand brands. We understand beauty. We understand retail. And we connect them.
Our Services
Customized Brand Strategy
Developing the strategic foundation for a successful DACH launch – from market positioning and brand adaption to a tailored go-to market strategy.
Customized Launch Strategy
Development of a tailored launch plan—from initial distribution to a successful rollout.
Customized Account Management and Sales Strategy
Establishing and managing relevant retail and e-commerce accounts while providing ongoing support to retail partners.
Strategic Brand Consulting
Providing strategic expertise and an experienced perspective throughout the D-A-CH journey – supporting key decisions, market challenges and long-term brand & sales development. Translating global brand identities into strong, locally relevant positions for the D-A-CH market.
Business Development D-A-CH
Connecting brands with the right partners, opportunities and channels to build a strong and sustainable presence in the D-A-CH market.
Back Office & Finance
Operational support for order processing, administration, reporting, finance, and day-to-day account management.
How It Works
Market Entry Plan Retail D-A-CH
01
Market & Retail Landscape
Assessing the market landscape to identify the right positioning, target customers, retail channels and potential partners – Who, What & How?
02
Strategy & Commercial Preparation
Building the marketing-mix, sales and brand strategy, supported by a compelling launch deck and commercial presentation
03
Retailer Preparation & Meetings
Preparing and supporting retailer presentations and meetings – from strategic pre-work and pitch preparation to follow-up
04
Launch & Distribution Development
Turning successful listings into impactful launches and continously developing distribution opportunities across the DACH market.
05
Ongoing Market Management
Managing day-to-day marketing, sales and operational activities to ensure consistent execution and sustainable growth
Our Trade Partners in D-A-CH (extract):
Our Customers/Brands
About Us
We have been a client-focused marketing and sales agency since 1992.
Based in Frankfurt/Main, we support our clients with a skilled team of marketing and sales experts.
